From Altimeter Group Report: "The Social Media ROI Cookbook: Six Ingredients Top Brands Use to Measure the Revenue Impact of Social Media," by Susan Etlinger, Jeremiah Owyang and Andrew Jones. Download the report at www.altimetergroup.com/research/reports
Posted by AltimeterGroup on 2012-07-24 00:44:17
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Tagged: , socialmedia , social , media , revenue , ROI
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