What is the Play-on-Words Appeal? The Play-on-Words Appeal  is one of roughly…

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What is the Play-on-Words Appeal? The Play-on-Words Appeal  is one of roughly twenty advertising strategies that marketing professionals use to persuade people to buy a product, pay for a service, donate to a cause, or otherwise be persuaded.

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A 80’s teenager, bored by traditional high school subjects like biology but fascinated by computers, accidentally taps into the Pentagon’s top-secret computer…the USA’s NORAD system. […]

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