SEO, or Search Engine Optimization, is the process of increasing the quality and quantity of traffic to your website through search results and is the foundational element for contemporary digital marketing.
Go beyond buzzwords and superficial knowledge to expand your understanding of critical digital marketing strategies with UVM’s 4-week, and fully online Advanced SEO course. In this informational webinar, lead instructor and SEO guru Bill Rowland talks about how to build the foundation for effective SEO and strategies that students learn in the course.