This is the first in a series of FREE webinars for attorneys looking to grow their law firms utilizing modern internet marketing methods.
Retargeting is a key strategy for converting visitors who have already visited your website into future leads. As you build your website, you should have a solid content strategy to keep users on the page for as long as possible, and to educate them on the practice area most relevant to them and your law firm.
But then what? Retargeting them through a series of digital ads on multiple platforms increases your brand awareness, and when they’re ready to convert, they’ll remember you the most.
Inside, we will go over modern retargeting methods for 2019 and reveal the secrets internet marketing agencies don’t want to reveal.
Topics covered:
• What is Retargeting?
• How you are retargeted on a daily basis.
• The effectiveness of retargeting and brand recall.
• How to avoid “banner blindness”.
• How many ad variations to run in your retargeting campaign.
• A/B testing and its importance to optimizing your online advertising.
Looking to learn more? Join our MASTERMIND GROUP on LinkedIn at https://www.linkedin.com/groups/12267993/
This group is for attorneys looking to grow their law firm, and features FREE resources like these webinars, individual advice, and shared knowledge from other attorneys like you.
Brought to you by Acumen Legal Marketing https://acumenlegalmarketing.com
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