Advertising Methods to Gen Z – ANALISIS #forty three

Posted On Mar 18, 2024 By admin With Comments Off

Marketeers
Setelah milenial, usia produktif sekarang didominasi oleh Generasi Z atau Gen Z. Tidak heran kalau mereka sekarang juga jadi target pasar terbesar.

Oleh karena itu, diperlukan strategi marketing yang tepat untuk Gen Z. Generasi ini memiliki karakteristik yang cenderung lebih lekat dengan internet. Gen Z menyukai teknologi, fleksibel, dan toleran dengan perbedaan budaya.

Untuk lebih lengkapnya, saksikan Analisis bersama Iwan Setiawan, hanya di Marketeers TV.

Chapters:
0:00 Introduction to Marketing to Gen Z
0:17 The 5G’s
1:46 Follow the money
2:10 How to reach out to Gen Z without alienating the others
3:12 Kids Getting Older Younger
6:20 Customer Experience
7:42 Ask & Advocate
9:16 Phygital
10:53 Keeping it real

Simak episode ANALISIS lainnya:
Strategi Penjualan Post Pandemi 2023 – ANALISIS #42

Strategi Brand Sehat di 2023

Jelang Endemi, Waktunya Multisensory Marketing

Temukan juga inspirasi lain seputar dunia pemasaran dan entrepreneurship di portal berita www.marketeers.com

Dan follow akun media sosial Marketeers di:
Instagram: @marketeers
Twitter: @the_marketeers
Facebook & LinkedIn: Marketeers
#Analisis #Marketeers #MarketingToGenZ

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