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You are involved in a startup… it is exciting and you are creating amazing new products or services that will benefit everyone. but as you know now 90 % of startups fail. But you want to be in the 10 % right. You want to succeed with your creation.
The (business) world is changing. Although this phrase has already become a popular cliché, few people and companies realize how fast and in what direction. Old business models do not work in the new economy. They either experience great difficulties or are dying away.
People are becoming more aware of what are bad, unfair or corrupt business practices. Besides, they have received tools to fight with or prevent them due to the rapid technological advancement.
Sales strategies do not produce desired results, unless they are innovative and creative. Cold calling looks like a sales approach from the dinosaur era. Potential customers do not want to be bothered by sales calls, traveling sales persons or street sellers. Traditional advertising is becoming less and less effective.
Subsequently, companies are looking for new trends and business models to help them expand their business opportunities and start to adopt one or more of the approaches described below.
Cooperation VS Competition marketing strategies for startups – go-to-marketing strategies for startups [hubspot].
7 marketing strategies startups can learn shady internet marketers | dan martell. marketing strategies for early b2c startups. go-to-market strategies for startups: quantifying, kpis and budgeting. customer discovery: 3 step go to marketing strategy for startups, with justin wilcox. it’s the 7 strategies startup entrepreneurs can learn from some of the world’s best internet/ marketers… please watch: “growing with pinterest – pinterest marketing for startups” . in this video dr vivek bindra talks about 7 marketing strategies through which your customer will come to you…
in this video i discuss the 9 steps that any entrepreneur or creative professional can take to start marketing their business intelligently and efficiently to leverage the power of social media and content marketing… what are the most successful marketing strategies for startups?
april dunford founder rocket launch marketing discusses a systems approach to startup marketing.
