Marketing Management (14th Edition)




Stay on the chopping-edge with the gold commonplace textual content that displays the newest in advertising principle and apply.

 

Marketing Management is the gold commonplace advertising textual content as a result of its content material and group persistently mirror the newest modifications in at the moment’s advertising principle and apply.

 

Remaining true to its gold-commonplace standing, the fourteenth version consists of an overhaul of latest materials and up to date info, and now’s obtainable with mymarketinglab–Pearson’s on-line tutorial and evaluation platform.



 



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