Today we talk about Internet Marketing!
Ladies and Gentleman, Thank you for tuning in. This is your host Pran CEO here at Gen-Z Marketing. Here’s a scenario for you, remember the good old days?
When you need a plumber you could just scroll through the phone book! When you need a lawyer, ah look at that there’s a billboard, John Aman, the finest lawyer in Toronto.
How about when you just chipped your tooth, there’s a tv commercial about the best dentist in the Toronto area! Well I have no clue about these times, since I am as old as Google.
The internet, to me the greatest gift to humanity. I am sorry to say but billboards, phonebooks and tv commercials are archaic marketing techniques, in their prime they had a shitty ROI and now in a dying industry where digital marketing is and will be king its just a waste of money.
Nowadays, if you need lawyer, dentist plumber any service service, you are searching on google or other search engines. And boom a list of lawyers dentist plumbers show up. You are probably watching this video because you were searching for internet or digital marketing services in your city like internet marketing in Toronto. No I am not a magician or mentalist, even though we have one as a client so your next corporate event let me know I can make the intro.
Internet marketing is not magic either, PPC and SEO the search engine kings are both very data driven and can be manipulated to produce higher ROI.
Social Media Marketing and other lead gen techniques are a mixture of old creative posters/ads and the new modern data driven style of marketing.
You ever notice how some ads just follow you from facebook to instagram to youtube. That ladies and gentlemen is the beauty of internet marketing.
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