INTERNET MARKETING – IN CHINGLISH! Part 4 of 5
SuperMondays (A strong and vibrant IT community based in the North East Of England) says:
“We are going to kick 2010 off with a bang.and we have lined up one of our most explosive speakers to date!
Ling Valentine is one of the most prolific marketers in the North East and the owner of LINGsCARS, the UKs favorite car leasing website.
After only a few years Ling has built her business up to a £35m turnover in 2008. She did this by being a prolific joker online and offline. Her practical jokes have ranged from parking a missile truck beside the A1 and regular take the piss TV appearances. Lings antics are great for getting people to know her brand, her unique style of operating gives her a competitive advantage over her rivals.
Lings unique spin on life and cartoon persona mask her incredible drive for business efficiency. Behind the character is a very well resourced team of five software and web developers who help to run the lingscars.com website, the Lingo contact managing system and a myriad of other applications that track visitors, referrers and links. During the presentation Ling will describe some of her wildest online PR antics and how she has used a the whole suite of custom developed applications to take full advantage of this fame. Get your tickets soon!
This event will take place at the Research Beehive at Newcastle University on Monday 25th January at 18:00.”
150 tickets were snapped up within 4 hours of release – the first time a “sell-out” had ever happened. Joining Ling on stage was Tom Fotheringham from DFDS Seaways, talking about Affiliate Marketing.
SOME COMMENTS FROM TWITTER:
Loved the session last night at Supermondays -your session was definately the evening highlight for me 🙂
Excellent presentations from @DFDSSeaways and @LINGsCARS – valuable info for budding and established internet marketing peeps.
Fun (and crazy! :-)) talk by @LINGsCARS at #supermondays tonight. If I wanted to lease a car I’d be tempted.
@LINGsCARS thanks for the #supermondays talk, even more entertaining than Avatar 3D! I think your site has more 3D effects!
Had a great night at #SuperMondays @lingscars mindblowing. Bonkers, but successful.
Fab session at #SuperMondays tonight – really informative, and great fun. @LINGsCARS is a legend in the making 🙂
Just been to talk by Ling of LINGsCARS.COM – the maddeat person i have ever met!
Ling Valentine @LINGsCARS just made the most fun marketing presentation I’ve ever seen. Great work 🙂 #supermondays
They go on to say: “Next to the podium was Ling Valentine from LingsCars.com. Ling is well know in the region and nationally as a crazy marketeer. While most people see the crazy Chinees woman the truth is that afer only a few years Ling has built her business up to a £35m turnover by driving visitors to her website and using a very efficient suite of custom developed applications to convert sales.
Ling has developed a website that has polarised the online community. Half of the visitors are scared of the garish graphics and poor layout, but the other half love it and see it as a refreshing change from typical corporate websites. In both cases Ling benefits because invariable both contingents get on blogs and twitter to comment. All of this activity drives new traffic and eventually sales.
We wish Ling good luck in the future and hope that we will be seeing more of her ridiculous videos in Youtube and stupid animations on her website.”
