NAMED one in every of H MUST-READ BUSINESS BOOKS BY FORTUNE MAGAZINE
Publishing is the NEW MARKETING.
How do you narrow by means of the noise, commotion, and dangerous info that’s proper now cluttering up your clients’ digital area?
Epic Content Marketing.
One of the world’s main specialists on content material advertising, Joe Pulizzi explains how to attract prospects and clients in by creating info and content material they really need to interact with. No longer can we interrupt our clients with mediocre content material (and gross sales messages) our clients do not care about.
“Epic Content Marketing” takes you step-by-step by means of the method of creating tales that inform and entertain and compel clients to behave–with out truly telling them to. Epic content material, distributed to the best individual on the proper time, is tips on how to really seize the hearts and minds of consumers. It’s methods to place what you are promoting as a trusted skilled in its business. It’s what clients share and speak about.
Once we hook clients in with epic content material, they reward us by sending our gross sales by way of the roof.
Epic Content Marketing offers every part it is advisable to:
* Determine what your content material area of interest must be to draw and retain clients
* Discover and develop your content material advertising mission assertion
* Set up a course of for creating and curating epic content material
* Learn the best way to leverage social and e-mail channels to create–and develop–your viewers
* Measure the efficiency of your content material–and improve your content material advertising price range
With in-depth case research of how John Deere, LEGO, Coca-Cola, and different main firms are utilizing content material to drive epic gross sales, this groundbreaking information provides you all of the instruments to start out creating and disseminating content material that leads on to larger income and progress.
Whether you are the CMO of a Fortune 500, a digital marketer, or entrepreneur, “Epic Content Marketing” provides you the instruments that you must vanquish the competitors. Start your epic journey now!
Check out EpicContentMarketing.com for ebook bonus materials and to obtain “20 Epic Examples of Content Marketing”
Used Book in Good Condition
