[youtube https://www.youtube.com/watch?v=pq9_Rp2F–s?rel=0&autoplay=1&w=580&h=385]
Tom Walsham, Director of Product, The Working Group (TWG), discusses the different e-commerce marketplaces startups can use to rapidly scale their customer acquisition efforts. He looks at how startups can identify the right channels for their product or service.