Introduction to Internet Marketing – Internet Marketing Tools

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In internet marketing, regardless of which method of lead generation you focus on, your business will need a host of tools to generate leads. For email list building, you’ll require a minimum of two internet marketing tools: an autoresponder and a landing page builder.

Your autoresponder will be the platform where your email list is sent, stored, and communicated with. Your landing page builder, on the other hand, will be where you place your optin forms and collect your leads.

Popular autoresponders include: GetResponse, Aweber, SendReach, Constant Contact, Active Campaign, and MailChimp.

Popular landing page builders include: InstaPage, LeadPages, OptimizePress, InstaBuilder, and Thrive Themes.

The marketplace for internet marketing tools is very fluid and is being added to all of the time. The aim of becoming more automated is constantly driving innovation with the aim that the individual blogger can compete on a level playing field with the big guns of industry and commerce. So it is important to keep the market under constant review.