Learn about Video Marketing from Brent Chudoba

Your patrons should be front of sentiment at all stages of the video commerce process — from creation to distribution.

Brent Chudoba, CEO at Biteable

Video Production has advanced at a awfully speed in recent times. What was earlier a complex specialized exercise has now become simple and a do-it-yourself task. Says the CEO.

To know how video creation is evolving, what is its future, and how organizations can leverage video marketing, we talked to Brent.

Read on to know his take on video creation& marketing.

Check out our- Global Video Production Price guide

1. Tell us about your life journey Brent?

I grew up in a military family, so we moved around quite a bit when I was younger. My dad was in the Army, my mom was a teacher.

Sports were a great way to quickly make friends and soccer was a focal point of my life from the age of about 7 through 22.

I was banked to play soccer at university but knew that Manchester United wouldn’t be calling me to turn soccer into a professing.

So, I tried to flip that work ethic on the training ground into my studies.

I dissolved up following the money, which led to the loss me from uptown — where I went to school at Columbia University — to downtown and “Wall Street”.

After several years in investment bank and private equity, I went fleck by the operating bug. I wanted to go help build a company instead of playing an investor and advisor role.

The desire to stay close to marketing was again to follow the money. This time it was revenue. I’ve always liked being close to the action and close to what drives a business.

Sales and sell are always at the tip-off of the spear. Like my earlier years playing soccer, commerce is a team sport.

Marketing, particularly online, has a lot of data which permits crews to hold each other accountable. When you triumph, you earn as a crew and you work hard to see the research results pay off.

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2. How Online Video Production has evolved in the last few years? What are the possibilities it presents to Marketers currently?

Online video exactly hinders going bigger and better. Two things have happened that really skyrocketed the demand for video 😛 TAGEND

Video market has been proven to workThe world’s extending social media pulpits have become video-first

Access to video production tools has continually increased alongside this demand for online video content.

Instead of complex, expensive video editing application, video editing has evolved into browser-based video originating — no ability or instructing required.

Where beginner video creators were once madly googling teaches on how to import video into complicated editing software, marketers today use tools like ready-made online video templates to get the job be done in order to minutes.

These simpler, accessible online video production tools impart purveyors the monarchies to deliver top-tier content with little-to-no fuss. The alternatives this presents to purveyors are endless.

Anyone can create attractive, effective video material. Anyone can level-up their commerce programme with video. Everyone should — or you’ll be left behind in your competitors’ dust. Text and image-based marketing merely doesn’t cut it anymore. Video is the brand-new normal.

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3. What are the effective Video Marketing strategies small businesses can adopt in 2020?

As with all types of marketing, there isn’t one perfect-fit strategy for every business.

Align your video sell approach with your brand’s goals and objectives, do some research to find out which programmes your public depletes their time on, and then launch a few video troubles.

Learn what works for your symbol and public and what doesn’t.

The wonderful thing about video marketing is how many options you have to work with.

There’s not just one type of video that multiplies results. Infographics, explainers, promos, listicles — the roster gone on.

The best type of video for your brand depends on who your brand is and what your business does.

One thing’s for sure: video returns better results and retains more participation than any other type of digital marketing creative.

Really, the best video marketing strategy is to use video in your marketing strategy!

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4. Can you share an interesting/ successful Video marketing campaign you have come across?

Something I’ve loved receiving over the past year was how people and firebrands applied video to stay connected and overcome the obstacles of COVID-1 9.

Many of our clients turned to Biteable to communicate with their crews and purchasers when face-to-face was no longer an option.

My favorites were the marketers who squandered video marketing to get innovative. One pattern that stands out to me proves the supremacy of video market on any scale.

Marketing professional and Biteable user, Katie, was furloughed in the pandemic and looking for a job.

The market was saturated with tens of thousands of other parties in the same boat, emulating for the same few roles.

Katie applied our online video editor to create an #OpenToWork video and posted it to LinkedIn with incredible success.

Not merely did she score herself a brand-new posture, but the involvement obtained through her out-of-the-box video developed her network by over 100 brand-new connections.

Check out these Top Video Marketing Tools

5. What misconceptions businesses should evade when it comes to Video Marketing?

The biggest video commerce mistake a business can shape is to avoid video for panic of cost or occasion constraints.

Video marketing no longer requires a huge, expensive external video start team.

Online video production is affordable, immediate, and delivers professional-quality answers. I predict, there’s nothing scary about video.

One common mistake to avoid is losing seeing of your video’s goal: to engage and communicate with the public.

Your purchasers should be front of thinker at all stages of the video marketing process — from creation to distribution.

Video marketing doesn’t work if your video isn’t worth the audience’s time.

Throughout the video marketing process, keep coming back to 😛 TAGEND

Why would your public want to watch your video? What does it offer them or what problem does it solve?

Don’t beat around the bush.

Most people leave video material about a 3-second chance to convince them it’s worth their season.

Use a hook in the first three seconds of your video to pull your public in, and once you’ve got them, wow them with the rest.

Know the New Things had taken place in Video Marketing

About Vidsaga

Vidsaga is a global marketplace for Organisations to create Videos. Consider it as “Upwork/ Fiverr for videos” with Creative script writing and professional project management.

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