{"id":66597,"date":"2017-08-22T10:32:21","date_gmt":"2017-08-22T15:32:21","guid":{"rendered":"http:\/\/www.etrafficlane.com\/60dollarmiracle\/charmin-bus-advertising-guerrilla-marketing-this-bus-experience-was-part-of"},"modified":"2017-08-22T10:32:21","modified_gmt":"2017-08-22T15:32:21","slug":"charmin-bus-advertising-guerrilla-marketing-this-bus-experience-was-part-of","status":"publish","type":"post","link":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/charmin-bus-advertising-guerrilla-marketing-this-bus-experience-was-part-of","title":{"rendered":"Charmin bus advertising &#8211; Guerrilla Marketing | This bus experience was part of &#8230;"},"content":{"rendered":"<p><a href=\"https:\/\/www.pinterest.com\/pin\/158048268149894337\"><img decoding=\"async\" src=\"https:\/\/i.pinimg.com\/736x\/7a\/28\/68\/7a28684dcba48c4d8748a8ea375f41a8--bus-advertising-creative-advertising.jpg\" title=\"Charmin bus advertising - Guerrilla Marketing | This bus experience was part of ...\"><\/a><\/p>\n<p>Charmin bus advertising &#8211; Guerrilla Marketing | This bus experience was part of the New York \u201cGo in style\u201d campaign by Agency Publicis New York in 2009 where P&amp;G built 20 bathroom stalls with attendants in Times Square for a product launch. Tourists were driven to the Charmin bathroom stalls on these buses. A very expensive BTL campaigns with great branding and awareness results. The bus contributed 200,000 impressions and 23% increased awareness for the stalls.<\/p>\n\n<p><a href=\"https:\/\/www.pinterest.com\/pin\/158048268149894337\">Source<\/a> by <a href=\"https:\/\/pinterest.com\/robbreed65\">robbreed65<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Charmin bus advertising &#8211; Guerrilla Marketing | This bus experience was part of the New York \u201cGo in style\u201d campaign by Agency Publicis New York [&hellip;]<\/p>\n","protected":false},"author":660,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-66597","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/66597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/users\/660"}],"replies":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/comments?post=66597"}],"version-history":[{"count":0,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/66597\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/media?parent=66597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/categories?post=66597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/tags?post=66597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}