{"id":3762,"date":"2015-08-15T06:11:32","date_gmt":"2015-08-15T11:11:32","guid":{"rendered":"http:\/\/www.etrafficlane.com\/60dollarmiracle\/social-media-path"},"modified":"2015-08-15T06:11:32","modified_gmt":"2015-08-15T11:11:32","slug":"social-media-path","status":"publish","type":"post","link":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/social-media-path","title":{"rendered":"Social Media Path"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/farm5.staticflickr.com\/4119\/4935135456_2e248ea80b.jpg\" alt=\"Social Media Path\">    <\/p>\n<p><a href=\"http:\/\/www.intersectionconsulting.com\" rel=\"nofollow\">www.intersectionconsulting.com<\/a>\u201cInfluence\u201d is the latest social media hot button topic. How does your organization become a significant member within the communities you serve?<\/p>\n<p>Brian Solis delves into this on a recent blog post: Social Media\u2019s Critical Path: Relevance to Resonance to Significance.<\/p>\n<p>Your content is the currency that starts the relationship building process across social channels. The path of Relevance to Resonance to Significance needs to begin with a deep understanding of your audience\u2019s information needs \u2013 it\u2019s difficult to be relevant without knowing what\u2019s important to your community. <\/p>\n<p><a href=\"http:\/\/flicker.com\/32119772@N03\/4935135456\">Posted<\/a> by <a href=\"http:\/\/flicker.com\/32119772@N03 \">Intersection Consulting <\/a> on 2010-08-28 15:52:24 <\/p>\n<p>[shock_spots id=&#8221;2726&#8243;]<br \/>\n<\/p>\n<p>  Tagged:  , social media , brian solis <\/p>\n","protected":false},"excerpt":{"rendered":"<p>www.intersectionconsulting.com\u201cInfluence\u201d is the latest social media hot button topic. How does your organization become a significant member within the communities you serve? Brian Solis delves [&hellip;]<\/p>\n","protected":false},"author":68,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-3762","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/3762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/comments?post=3762"}],"version-history":[{"count":0,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/3762\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/media?parent=3762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/categories?post=3762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/tags?post=3762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}