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Half of Americans say they\u2019re more disconnected than ever \u2014 but in a good way,\u00a0according to new research<\/a>.<\/p>\n In the survey of 2,000 Americans, 50% said they\u2019ve made a point to disconnect digitally and spend less time on screens for their well-being.<\/p>\n And young Americans are trailblazing this trend, with more Gen Z (63%) and millennials (57%) getting offline than Gen X (42%) and baby boomers (29%).<\/p>\n The study was conducted by Talker Research on behalf of\u00a0ThriftBooks<\/a>\u00a0and revealed that Gen Z (54%) and millennials (43%) are also more likely than Gen X (33%) and baby boomers (22%) to have a designated screen-free time in their day.<\/p>\n Uncovering the \u201cwhy\u201d behind this trend, respondents said that being digitally disconnected makes them feel more productive (42%), present for their loved ones (33%) and aware of the goings-on in their daily lives (36%).<\/p>\n And when they notice they\u2019re spending too much time on screens, people reported they feel overwhelmed (25%), anxious (22%), irritable (18%) and unsatisfied with their lives (19%). They also reported that, on average, 70% of the time they spend online leads to feelings of disconnection and loneliness rather than authentic connection.<\/p>\n Looking at how these feelings influence daily habits and decisions, more than eight in 10 Americans (84%) said they\u2019ve incorporated analogue lifestyle choices in their day-to-day, which emphasize non-digital tools in favor of slower, more tangible ways of living.<\/p>\n According to the findings, the top 10 analogue trends and habits were writing notes in a notebook (32%), reading printed books (31%), using paper calendars (28%), playing physical games, like board games or puzzles (27%) and using alarm clocks (27%).<\/p>\n Along with those, respondents said they write paper letters (23%), use physical planners (20%), wear wristwatches (17%), listen to records or CDs (17%) and use camera devices, instead of phone cameras (12%).<\/p>\n \u201cThe study findings indicate that people are more aware than ever of the value of offline time,\u201d said Barbara Hagen. \u201cWhat\u2019s even more interesting and positive to see is that people are replacing this time with healthy habits and activities, like reading.\u201d<\/p>\n In the survey, more than three-quarters (77%) said that the older they grow, the more they realize the importance of spending time in the \u201creal world\u201d as opposed to the online world.<\/p>\n For many (66%), this looks like incorporating slow living (e.g., a slower, more mindful approach to life that prioritizes intention and quality over speed) in the new year, with Gen Z (71%) and millennials (70%) once again leading the charge to slow down.<\/p>\n When respondents want to slow down and seek a break from the online world, they said they turn to reading (32%), quality time with friends and family (51%), hands-on hobbies (31%) and time outdoors (41%) as alternatives.<\/p>\n Zooming in to how reading benefits mental health, compared to time spent online, Americans said that picking up a book makes them feel relaxed (46%), mentally stimulated (32%) and grounded (27%).<\/p>\n And in line with the trend of digital disconnection, the data found that reading will be more popular than ever in 2026, with 70% of people reporting they plan to read more in the new year.<\/p>\n Twenty-nine percent think they\u2019ll consume equal amounts of fiction and nonfiction in 2026, 24% anticipate they\u2019ll read more non-fiction books and 22% think that fiction will be their top category.<\/p>\n Also concurrent with the rest of the study findings that analogue tools and habits are on the rise, half of those polled (49%) want to read more physical books in the new year.<\/p>\n \u201cReading books, especially printed ones, is an excellent way to slow down, ground yourself and really immerse yourself in an activity that gives back to you,\u201d continued Hagen. \u201cNot only is it mentally stimulating, but it\u2019s a great way to relax, calm down and get a break from our busy lives.\u201d<\/p>\n \u00a0<\/p>\n Research methodology:<\/strong><\/p>\n Talker Research surveyed 2,000 general population Americans who have access to the internet;<\/strong>\u00a0the survey was commissioned by\u00a0ThriftBooks<\/strong>\u00a0and administered and conducted online by Talker Research between\u00a0Dec. 2 and Dec. 5, 2025.<\/strong>\u00a0A link to the questionnaire can be found\u00a0here<\/a>.<\/em><\/p>\n To view the complete methodology as part of AAPOR\u2019s Transparency Initiative, please visit the Talker Research\u00a0Process and Methodology page<\/a>.<\/em><\/p>\n<\/p><\/div>\nProductivity and Presence Drive the Need To Unplug<\/strong><\/h2>\n
The Mental Health Benefits of Getting Lost in a Book<\/strong><\/h2>\n
Top 10 Analogue Lifestyle Trends<\/strong><\/span><\/h3>\n
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