{"id":298823,"date":"2024-04-24T04:59:33","date_gmt":"2024-04-24T09:59:33","guid":{"rendered":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/digital-marketing-institute-94-the-evolving-state-of-ai-search"},"modified":"2024-04-24T04:59:50","modified_gmt":"2024-04-24T09:59:50","slug":"digital-marketing-institute-94-the-evolving-state-of-ai-search","status":"publish","type":"post","link":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/digital-marketing-institute-94-the-evolving-state-of-ai-search","title":{"rendered":"Digital Advertising Institute | #ninety four The Evolving State of AI Search"},"content":{"rendered":"<p><\/p>\n<div readability=\"86.6286607437\">\n\t\t<!-- adman_adcode_beginning --><\/p>\n<p> <iframe loading=\"lazy\" width=\"580\" height=\"385\" src=\"https:\/\/www.youtube.com\/embed\/UxTNFIFdycQ?rel=0&amp;autoplay=1\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe> <\/p>\n<p> There\u2019s a lot going on with search and the effects of AI, and no-one\u2019s sure where it\u2019s all headed! One voice of reason is this week\u2019s guest, Luke O\u2019Leary, who emphasizes the fundamentals of search marketing that won\u2019t change: good UX and optimization, understanding your audience, solid content, and testing. <\/p>\n<p>Luke and host \u2060Will Francis\u2060 look at how the role of an SEO is changing, the latest E in E-E-A-T, how TikTok works as a search platforms, the partnership between Google and Reddit, where AI might take the search sector and how to prepare for it.<\/p>\n<p>\u2060Luke O\u2019Leary\u2060 is VP of Media Strategy &amp; Operations at Neil Patel Digital, EMEA. He also tells us about his career and the interesting differences he\u2019s seeing between marketing and the world or work, having moved from California to London.<\/p>\n<p>Follow and learn with the Digital Marketing Institute at<br \/>https:\/\/digitalmarketinginstitute.com\/resources<br \/>Follow Luke at https:\/\/www.linkedin.com\/in\/luke-o-leary-cmo\/<br \/>Follow Neil Patel Digital at https:\/\/neilpatel.com\/<br \/>Follow Will at https:\/\/willfrancis.com\/<\/p>\n<p>\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<br \/>If you are interested in hearing more, listen and follow us on Spotify:<br \/>https:\/\/spoti.fi\/2YHVbA5<\/p>\n<p>Are you interested in becoming a DMI Member? Check out the link for more info:<br \/>https:\/\/bit.ly\/3rhXQg7<\/p>\n<p>About the Digital Marketing Institute<\/p>\n<p>The global standard in digital marketing certification!<\/p>\n<p>The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.<\/p>\n<p>Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. <\/p>\n<p>Join our global members and get the skills that employers want and make your impact.<\/p>\n<p><!-- adman_adcode (middle, 1) --><center readability=\"15.1973898858\"><\/p>\n<p>Why choose Digital Marketing Institute?<\/p>\n<p>DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world\u2019s leading education brands.<\/p>\n<p>Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.<\/p>\n<p>#education #digitalmarketing #digitalmarketingcourse #socialmedia #seo #ppc #DMIPRO #digitalmarketingcareer #DigitalMarketingInstitute #GoogleAnalytics #marketing<\/p>\n<p>Website \u2013 https:\/\/bit.ly\/2MmLbdj<br \/>LinkedIn \u2013 https:\/\/bit.ly\/3cDArBY<br \/>Facebook \u2013 https:\/\/bit.ly\/36DbuTi<br \/>Twitter \u2013 https:\/\/bit.ly\/3cDAAFw<br \/>Instagram \u2013 https:\/\/bit.ly\/3cwwRJM <\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=UxTNFIFdycQ\">Source link <\/a><\/p>\n<p><!-- adman_adcode_after -->&#13;<\/p>\n<div style=\"text-align: center;\"><a returnurl=\"https:\/\/url.lv\/freesoftware\" href=\"https:\/\/url.lv\/all-sites\"><img decoding=\"async\" style=\"width: 357px; height: 111px;\" alt=\"\" src=\"https:\/\/etrafficlane.com\/newline\/wp-content\/plugins\/MagicDownloadButton\/images\/DownloadNow.png\"\/><\/a><\/div>\n<p><\/center><\/div>\n\n<p><a href=\"https:\/\/etrafficlane.com\/newline\/digital-marketing-institute-94-the-evolving-state-of-ai-search\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s a lot going on with search and the effects of AI, and no-one\u2019s sure where it\u2019s all headed! One voice of reason is this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-298823","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/298823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/comments?post=298823"}],"version-history":[{"count":0,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/298823\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/media?parent=298823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/categories?post=298823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/tags?post=298823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}