{"id":211514,"date":"2019-11-06T17:10:25","date_gmt":"2019-11-06T22:10:25","guid":{"rendered":"http:\/\/www.etrafficlane.com\/60dollarmiracle\/roc-nation-teams-with-eagles-malcolm-jenkins-for-everyones-child-psa"},"modified":"2019-11-06T17:10:35","modified_gmt":"2019-11-06T22:10:35","slug":"roc-nation-teams-with-eagles-malcolm-jenkins-for-everyones-child-psa","status":"publish","type":"post","link":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/roc-nation-teams-with-eagles-malcolm-jenkins-for-everyones-child-psa","title":{"rendered":"Roc Nation Teams with Eagles&#039; Malcolm Jenkins for &#039;Everyone&#039;s Child&#039; PSA"},"content":{"rendered":"<p><\/p>\n<div id=\"post-126343\">\n<header class=\"entry-header\">        \t\t<!-- .entry-meta --><br \/>\n        \t<\/header>\n<p><!-- .entry-header --><\/p>\n<div class=\"entry-content\" readability=\"28.9429455993\">\n\t\t<!-- adman_adcode_beginning --><\/p>\n<div readability=\"69.506512301\">\n<section id=\"cb-b0258910e62d9a7ed8d83a2e55f82410\" class=\"canvas-block canvas-block-permalink canvas-image-block canvas-image-block-permalink canvas-block-is-first \">\n<div class=\"image-block\">\n              <img decoding=\"async\" class=\"img-fluid img-aspect-auto\" src=\"https:\/\/etrafficlane.com\/newline\/wp-content\/uploads\/2019\/11\/Roc-Nation-Teams-with-Eagles039-Malcolm-Jenkins-for-039Everyone039s-Child039-PSA.jpg\" loading=\"lazy\"\/><\/p>\n<p>Exclusive<\/p>\n<p>                                  <span class=\"media-credit image-block__media-credit\">Getty<\/span>\n                  <\/p>\n<\/div>\n<\/section>\n<section id=\"cb-30ebd04113311fcebc2a3f39df8f2ca0\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"27.8539325843\">\n<p><a href=\"https:\/\/www.tmz.com\/people\/jay-z\/\"><strong>Jay-Z<\/strong><\/a>\u2018s Roc Nation and Philadelphia Eagles star <a href=\"https:\/\/www.tmz.com\/people\/malcolm-jenkins\/\"><strong>Malcolm Jenkins<\/strong><\/a> are putting up big money to share the heart-wrenching stories of parents who\u2019ve lost children to social injustice.<\/p>\n<\/section>\n<section id=\"cb-0cdc3410fa2cf717d68e4267c4531816\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"33\">\n<p>Malcolm\u2019s Players Coalition released a powerful video Wednesday focusing on the tragic death of <strong>Danroy \u201cDJ\u201d Henry<\/strong> \u2026 a Pace University football star who was fatally shot by a police officer back in 2010.<\/p>\n<\/section>\n<section id=\"cb-59ffdda65a009c0efeef9bfda09dfda3\" class=\"canvas-block canvas-block-permalink canvas-video-block canvas-video-block-permalink \">\n<div class=\"video-block\">\n<div class=\"w-100\">\n<div class=\"embed-responsive embed-responsive-16by9\">\n<div class=\"embed-responsive-item\">\n<div id=\"video-player-687715af-ea83-507a-8fb4-ebc29068d932-1516183025-image-holder\" class=\"video-block-image-holder vilynx_enabled vilynx_audiopolicycta vilynx_hidectaicon\" data-vilynx-id=\"www.tmz.com\/videos\/110619-roc-nation-danny-4667374-0-zzsr0be2\">\n              <button class=\"embed-responsive-item icon-video--shadow video-block__icon\" id=\"video-player-687715af-ea83-507a-8fb4-ebc29068d932-1516183025-play-btn\"><br \/><span class=\"sr-only\">Play video content<\/span><br \/><\/button><br \/><img decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/etrafficlane.com\/newline\/wp-content\/uploads\/2019\/11\/1573077258_186_Roc-Nation-Teams-with-Eagles039-Malcolm-Jenkins-for-039Everyone039s-Child039-PSA.jpg\" loading=\"lazy\"\/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>              <span class=\"media-credit video-block__media-credit\">ROC Nation<\/span>\n          <\/p>\n<\/div>\n<\/section>\n<section id=\"cb-0f9d1cce38e47ce6fecb10ad810033f2\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"37\">\n<p>The PSA is narrated by DJ\u2019s mother, <strong>Angella Henry<\/strong> \u2026 and makes the point that what happened to her son could, sadly, happen to anyone\u2019s child.<\/p>\n<\/section>\n<section id=\"cb-18a48d02c6e6fa41d1788478f42e83cc\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"36\">\n<p>You might have seen the hashtag #EveryonesChild trending on Twitter today \u2014 and that\u2019s not by accident. Sources familiar with the situation tell TMZ \u2026 Roc Nation is throwing its full support behind the message, spending $1 million on social media and several other outlets to advertise the PSA.<\/p>\n<\/section>\n<section id=\"cb-b8cc7080c1246b57cbd810a73b478559\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"31.6459627329\">\n<p>Roc artist <a href=\"https:\/\/www.tmz.com\/people\/meek-mill\/\"><strong>Meek Mill<\/strong><\/a> even tweeted about the PSA, as did CNN\u2019s <a href=\"https:\/\/www.tmz.com\/people\/van-jones\/\"><strong>Van Jones<\/strong><\/a>. Of course, both men have been on the frontlines of the push for criminal justice reform.<\/p>\n<\/section>\n<section id=\"cb-4f29a5f968fba9947f92f56b67c0f997\" class=\"canvas-block canvas-block-permalink canvas-twitter-tweet-block canvas-twitter-tweet-block-permalink \"\/>\n<section id=\"cb-1199c35c27cc42a6fae35b1f65866ba3\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"33.1481481481\">\n<p>When Jay-Z announced <a href=\"https:\/\/www.tmz.com\/2019\/08\/13\/jay-z-roc-nation-partner-nfl-social-justice-campaign\/\"><strong>his partnership<\/strong><\/a> with the NFL, he promised to help players get the word out about social issues important to them and their communities \u2014 and we\u2019re told Roc Nation plans to do that through its new \u201cResponsibility Program.\u201d<\/p>\n<\/section>\n<section id=\"cb-6e307d977f0e2d863fed36e1da36c637\" class=\"canvas-block canvas-block-permalink canvas-video-block canvas-video-block-permalink \">\n<div class=\"video-block\">\n<div class=\"w-100\">\n<div class=\"embed-responsive embed-responsive-16by9\">\n<div class=\"embed-responsive-item\">\n<div id=\"video-player-617689d8-a5a1-5d72-baba-2cceab1c56a3-1060293547-image-holder\" class=\"video-block-image-holder vilynx_enabled vilynx_audiopolicycta vilynx_hidectaicon\" data-vilynx-id=\"www.tmz.com\/videos\/081519-roger-goodell-jay-z-v2-4612800-0-6ax7p4y0\">\n              <button class=\"embed-responsive-item icon-video--shadow video-block__icon\" id=\"video-player-617689d8-a5a1-5d72-baba-2cceab1c56a3-1060293547-play-btn\"><br \/><span class=\"sr-only\">Play video content<\/span><br \/><\/button><br \/><img decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/etrafficlane.com\/newline\/wp-content\/uploads\/2019\/08\/Colin-Kaepernick039s-GF-Blasts-Jay-Z-After-Video-of-NFL-Mtg.-Surfaces.jpg\" loading=\"lazy\"\/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>              <span class=\"media-credit video-block__media-credit\">NFL<\/span>\n          <\/p>\n<\/div>\n<\/section>\n<section id=\"cb-12cdebe9544ef37aec79fbd71273a6b3\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"34\">\n<p>We\u2019re told the program will produce a series of videos, similar in tone to the DJ Henry one \u2026 aiming to not only raise awareness but also to push for legislation supporting criminal justice reform.<\/p>\n<\/section>\n<section id=\"cb-2e4d3b934a12333922b24d189b45383e\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink \" readability=\"39\">\n<p>As Malcolm, cofounder of the Players Coalition, says, \u201cWe have a responsibility to use our platforms to unite people and foster positive change \u2026 but we can\u2019t achieve that goal without education.\u201d He added \u2026 that\u2019s the ultimate goal of the DJ Henry video.<\/p>\n<\/section>\n<section id=\"cb-970a654121f9294f3cb1740c3dab93af\" class=\"canvas-block canvas-block-permalink canvas-text-block canvas-text-block-permalink canvas-block-is-last \" readability=\"31\">\n<p>While the Players Coalition backed this first PSA in the series \u2014 we\u2019re told the Responsibility Program will enlist the support of some major corporations going forward.<\/p>\n<\/section>\n<\/div>\n<p><a href=\"https:\/\/www.tmz.com\/2019\/11\/06\/malcolm-jenkins-roc-nation-psa-everyones-child-responsibility-program\/\">Source link <\/a><\/p>\n<p><!-- adman_adcode_after --><\/p>\n<p class=\"dpsp-share-text\">Sharing is caring!<\/p>\n<p class=\"gasd_author\"><a href=\"https:\/\/etrafficlane.com\/newline\/about-me\" rel=\"author\" title=\"Profile for Dalelorenzo Johnson\">Profile for Dalelorenzo Johnson<\/a><\/p>\n<\/p><\/div>\n<p><!-- .entry-content --><\/p>\n<footer class=\"entry-footer\"><span class=\"cat-links\">Posted in <a href=\"https:\/\/etrafficlane.com\/newline\/category\/categorized\/news\" rel=\"category tag\">News<\/a><\/span>\t<\/footer>\n<p><!-- .entry-footer --><\/div>\n\n<p><a href=\"https:\/\/etrafficlane.com\/newline\/roc-nation-teams-with-eagles-malcolm-jenkins-for-everyones-child-psa\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Exclusive Getty Jay-Z\u2018s Roc Nation and Philadelphia Eagles star Malcolm Jenkins are putting up big money to share the heart-wrenching stories of parents who\u2019ve lost [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-211514","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/211514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/comments?post=211514"}],"version-history":[{"count":0,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/posts\/211514\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/media?parent=211514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/categories?post=211514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.etrafficlane.com\/60dollarmiracle\/wp-json\/wp\/v2\/tags?post=211514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}