Author: dalelorenzo

You may have heard the famous saying, “You do not get a second chance to make a first impression”. Well, in the online space it […]

Social media marketing can be a powerful branding tool for your business if used correctly and this all starts with the way you represent your […]

*The succeeding article is about Marketing Self Published Books, Online Marketing campaigns, Book Marketing Strategies, and many other useful tips about book marketing. Joining social […]

Strong Willed Or Short Lived, You Decide On Social Media Marketing It’s 11.27 am. A message comes in to my BlackBerry from someone posting something […]

Social Media is any online platform where people can connect and communicate with each other and it can be used to develop online relationships, create […]

Most business leaders accept that with external customers they are talking to audiences with audiences, that feedback needs to be sought out, and that transparency […]

Everyone is familiar with the term “branding” but it has different meanings to different people. From a consumer prospective, the term branding brings to mind […]

Oh my, can there be heresy in the words in the title? A Nielsen Wire study notes statistics that illustrate the rise of social media […]

The media have incredible powers and influence. They are the ones that disseminate information and bring it to the masses. The media have the ultimate […]

Buzz words come and go, but some are here to stay! Take for example, SMM, SEM, and SEO. Are they just a jumble of confusing […]