Social Media – Learn 5 Ways to Use Your Facebook Fan Pages For More Visibility Online
Social Media is any online platform where people can connect and communicate with each other and it can be used to develop online relationships, create visibility and build credibility for your internet business. In this article I will show you how to use your Facebook Fan Pages to create more visibility online.
Strategy #1 Create a Welcome Page for New Visitors – You can add a separate page for all new visitors to your Fan Page using the FBML application. To find all the available applications scroll down to the bottom of your Fan Page and on the left side click on applications. Then do a search for FBML (Facebook markup language). Add the application to your page.
After adding the application return to your page and go to edit your page under your picture on the top left. This will take you to a list of all your applications. Find the FBML application and click on edit to add the information to your page. Add the title of the page such as Welcome Page (this will show up as the tab title). You can then add text, html, images, an opt-in box almost anything you want. Don’t forget to invite your visitors to become a fan in the message and then save the page.
Now to set this page for new visitors, go back to your main page and in the middle area click on options, then settings, and then click default Landing Tab for Everyone Else, in the drop down menu click welcome. This will allow first time visitors to see the Welcome page. After they become a fan they will land on the wall like everyone else.
Strategy #2 Add a Video Tab – Again go to applications and do a search for You Tube Video Box. Add this application like the above example. Click edit and you will be able to add the URL to a You Tube Video. You can add as many videos as you like. A short (1 – 1 ½ minutes) Welcome Video is a great idea!
Strategy #3 Add a Blog Feed Tab – Import you Blog feed using the Social RSS application. This application will allow you to add any RSS feed to the tab. I like to set this one to show up in the sidebar also.
Strategy #4 Add Articles on the Notes Tab – Take your most popular articles (the ones that get the most views) from EzineArticles and add 1-2 per week to the Notes Tab. This will show up on your news stream and will also go out into the streams of all your fans.
Strategy #5 Add a Fan Page Box to Your Blog – This is a new tool that Facebook just released that allows you to add a box to your blog which invites visitors to your fan page. Click on the link under your picture which says add fan box to your site. Follow the prompts to get the html code necessary to create the box and copy the code. For a WordPress blog, go to your dashboard then go to widgets and add a text widget and then paste the saved code. The box will show up in your sidebar. Visitors can become a fan right from the box or they can click on the link to go to your page.
